Fashion Targets Breast Cancer

Design and prototypes
Built with CraftCMS
Social stream integration
Pre-press product lookbook

We were honoured to design and build the campaign site Fashion Targets Breast Cancer - originally started by Ralph Lauren, the campaign celebrates 20 years of supporting Breast Cancer Now. We worked closely with the campaign, brand and PR teams, to create responsive template designs using Sketch and interactive prototypes with InVision. A press only embargoed product catalogue from partners was integrated and expertly reused to provide the final catalogue of products on site saving valuable admin time. The final build of the site was implemented with Craftcms for flexible content management and great performance and content editing experience.

As Digital Manager at Breast Cancer Now, Craftcode provided excellent support as we tackled an ambitious web migration from Blackbaud NetCommunities to our new CMS. Without their expertise the project would have been impossible. I look forward to continued work with them.

James Elliot Digital Manager

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